I have to say that this was a first for me, outside of the few beach sandcastle builds of my youth, to create art from mud. For a series at our church called, “Stuck ‘n a Rut” our creative team came up with this unique branding idea. From the tracks in the mud left from a truck, I attempted to carve out the series title. We poured a little bit of water into each letter, added “fake” sprouts of grass, and took a picture!
This is the final branding image, after some editing, of course!